Psychogeography Project



We began an interesting project before Christmas based on the concept of Psychogeograpy, defined by Guy DeBord as ‘the study of the precise laws and specific effects of the geographical environment, consciously organized or not, on the emotions and behaviour of individuals’ (DeBord, 1955)
Psychogeograpy is mainly concerned with how humans shape their environment and more importantly, how the environment shapes humans. With roots in the Situationists, DeBord looked at the ‘ambiance’ of places, the atmosphere within urban landscapes to invoke emotional responses through mundane surroundings.
It begins with a journey, taking the viewer through everyday life with particular focus on details that would normally be missed. Psychogeography allows its spectators to see more than meets the eye within their daily routine by making a journey unplanned and drawing attention to the ordinary, simply by changing the way a journey is taken. For example, choosing which route to take by the roll of a dice or documenting the journey through photographs can give a journey a whole new purpose.

After watching several videos from previous students, in groups we brainstormed ideas and looked at locations for the setting of our journey. We decided to set it in Birmingham as it was a setting that was unfamiliar to us all and would make it more exciting set in a different City. After a group meeting in the library, we planned how we would set the journey up and how we would decide the route. We looked at writing a list of routes and directions to show where we go but decided that it wouldn’t be random enough. We came back to the idea of rolling a dice but settled on the idea of using a paper fortune teller as we thought it would be more interesting to follow a route determined by allowing the participant to select from emoticons in keeping with the theme than a list or numbers on a dice.





The journey (as shown below) began from Leicester train station to Birmingham New Street station, where the route taken was around the centre of Birmingham following directions (left, right, straight) using the fortune teller.


We each decided who do what in the project and assigned roles with two members of the group filming and taking photographs then we each had a go at doing filming, trying to follow a plan of how we would shoot the video. We used Hannah as our subject of the video, who we shadowed and filmed for the whole day as we thought it would be easier for viewers to watch Hannah (below) and follow her through her journey to Birmingham.



We spent a whole day in Birmingham filming and ended the journey back at Birmingham New Street Station. We used several locations such as the stations, the city centre and various back alleys and streets in the city of Birmingham to show where many people walk on their daily routines but as we had all never really seen Birmingham before, we were all taking our journey through the City with fresh eyes, taking note of every detail.

As the journey is about mapping emotions through Hannah's journey, we asked members of the public to write down one word on a board to describe how they were feeling at the time and place. We then asked permission to take their photograph and use this within our video, although we found that some people were quite reluctant to have their photo used.



_________________________________________________________________________________
For the editing process of the video, we used Final Cut Pro as it allowed us to explore and be more creative with our video as the software is used by many professional film makers. We spent several days editing and putting together the journey, cutting many hours of footage down to six minutes. We added the photographs of people writing their emotions on the board at the end as a montage.
The music we used was Alex Turner's Piledriver Waltz, which we all agreed after various suggestions that it was a good choice and was melodic enough to fit the journey and it's purpose well.



The following week we presented our finished project (above) by showing the video in our workshop. The feedback we received was generally good yet we went over the time limit for how long the video should be which dragged on with all the walking scenes. I felt pleased with our finished project and enjoyed the experience of filming and exploring Birmingham. 




Web 2.0


In this week’s workshop we considered the idea of Web 2.0, a term coined by Tim O'Reilly in 2004. We looked at a reading by O’Reilly entitled "What Is Web 2.0?" and discussed the meaning of it and related concepts such as:

The Long Tail

-          Finding niche things to sell to mass audiences

-          Selling lots of less popular items to specific audiencesFolksonomy
-          Where many sites categorise key words or ‘tags’ for easy browsing (i.e. Flickr, YouTube)

Collective Intelligence
-          where users can contribute and edit content to websites (i.e. eBay, Amazon)

In the lecture earlier in the week, we looked at problems with the early web known as Web 1.0 such as copyright issues, searching and indexing page content, the need for considerable technical skills to publish online and the lack of social involvement.
We then looked at cloud computing allowing users to store files online and the development of Web 2.0 which has made considerable progress and allows users to interact with each other and the web, placing users in active roles rather than passive ones as consumers.

For the second half of the workshop, we then had to get into groups and make our own Pecha Kucha PowerPoint based on one aspect of O’Reilly’s Web 2.0. We watched a video demonstrated what a Pecha Kucha presentation and how to make one. The video explained that PK presentations typically last around 6.40 minutes, consisting of 20 slides each lasting 20 seconds each. The point of PK presentations are that there is an important picture or key word on each slide for the speaker to be able to verbally communicate their point rather than read a long paragraph off each slide.

Pecha Kucha: Get to the PowerPoint in 20 Slides (WiredNews, 2007)

We chose to focus on Collective Intelligence from O’Reilly’s Web 2.0 in the style of a PK presentation; we were only allowed a 5 minute presentation consisting of only 15 slides for 20 seconds each.

Each member of the group researched and looked up the relevant links in the handbook for that aspect and picked out important points using Internet sources and images from Google. We used Microsoft PowerPoint as it was the simplest and quickest way of putting together a slideshow of relevant points. We looked at the definition of Collective Intelligence, examples such as eBay, Google, Amazon, Wikipedia, social networking sites such as MySpace and Twitter and the advantages and disadvantages of Collective Intelligence.

In the following week, we then presented to the class, whilst being just over the time limit I felt that we did well but from feedback it became clear that we didn’t fully explain what Collective Intelligence was which was important for the overall presentation.     

Web 2.0. - Collective Intelligence

Sources:
O'REILLY, T. (2005) What is Web 2.0: Design Patterns and Business Models for the Next Generation of Software [WWW] Available from: http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20-html

WIREDNEWS. (2007). Pecha Kucha: Get to the PowerPoint in 20 Slides [online video]. Available from: http://www.youtube.com/watch?v=9NZOt6BkhUg [Accessed 24/10/11]